Uyilo Lomsitho Ophilayo I-Game Fuel PRO-AM yayingumsitho wemidlalo ophilayo owenzelwe uphawu lwesiselo kwaye usasazwa kubabukeli abasekhaya. Lo msitho wadibanisa abadlali bemidlalo abangamachule noosaziwayo ukuze babonise indlela entsha yomdlalo yesibini ngokuchasene nesibini kunye nokwazisa inkonkxa yesiselo entsha. Iseti yestudiyo yayikhanyiswe ngombala obomvu noluhlaza okwesibhakabhaka, imibala ephambili yemveliso, ukuze kudalwe umphumo othabathekisayo nokwahlula la maqela mabini. Iifonti ezingqindilili kunye nemibala eyomeleleyo zanika esi sithuba inkcazelo yanamhlanje yemidlalo. Iseti yayenzelwe ukuba ibonakale ngokucacileyo eskrinini ngexesha losasazo.
Igama leprojekthi : Game Fuel PRO-AM Consumer Experience, Igama labayili : PepsiCo Design and Innovation, Igama lomthengi : PepsiCo Design and Innovation.
Olu loyilo lugqwesileyo luphumelele imbasa yoyilo lwegolide kwiminyhadala kwaye kwenzeka nokhuphiswano loyilo. Ngokuqinisekileyo kuya kufuneka ubone ipotifoliyo yoyilo lwembasa yegolide yokufumana uyilo oluninzi lwezinto ezintsha, ezitsha, ezendalo kunye neziyilayo kunye nemisebenzi yoyilo eyenzekayo.